Product advertising between 1900 and 1980

Since the start of the 20th century, modern printing technologies have been opening up a wider variety of options for product advertising. The design enables us to draw conclusions about the attitude to life in the relevant era.

Conquering the world market - international advertising

Advertising in the 1900s and 1910s

New approaches in advertising

Advertising in the 1920s and 1930s

Cheerful advertising motifs entice people to buy

Advertising in the 1950s

New forms - new designs

Advertising in the 1960s

Photographic posters increasingly replace commercial art

Advertising in the 1970s and 1980s